Monday, July 09, 2012

This Week at Sow's Ear Jewelry



This industrial chic hardware bracelet is by far the most popular piece in my Etsy shop.  It's also, oddly enough, one of the first pieces I ever designed.  The original was created a couple of years ago for my niece Katie, who is a photographer, an artist, and an all-around cool chick.  She loved it. 

Last fall, I made one for myself and found I wore it all the time because it was super-comfortable and flexible, and it added a touch of subtle edginess to even my most tailored outfits.  It also looks great stacked with other chain or beaded bracelets.  I get tons of compliments on it -- especially from guys, which surprised me.  When do guys look at jewelry?  I guess when it's something they can picture themselves wearing, they do.

I've sold more of this bracelet than any other single item I've made.  It also gets more pageviews and "favorite" clicks than any other piece.  Recently, it was featured in an Etsy Treasury with other upcycled and recycled items, and the same person posted her treasury on her design blog.

It also got pinned on Pinterest, but I have no idea how to find it on the site, so I can't show you.  But it did, honest.  Not bad for a piece of jewelry that began with the question "What would Katie love to wear?"  I'm beginning to understand why designers are advised to have a customer in mind before they begin the design process.

9 comments:

Jacquelineand.... said...

It's a great piece; classic in it's lines but cutting edge in the choice of materials!

two birds said...

congrats...what fun that your items are traveling all over the web. it really is a unique and beautiful bracelet!

Maria said...

Thanks!

@Jacqueline, that seems to be my niche: classics with a twist! :)

Thrifted Shift said...

Thanks for your excellent comment on my blog about style. I liked your quotes. One of my favorites is, "Money can't buy taste." It's so not worth it to chase and follow trends, you just have to be yourself and be ok with liking what you like! Your jewelry will find the right people!
--Vivienne

Juneli said...

wow, I never knew you had an Etsy shop, Maria! Love this bracelet- very modern and a little edgy! Just checked out your Etsy shop and loved the designs!
Love
Juneli from Fashionably Yours

Clara Turbay said...

it´s simple but significant the way you express yourself!

Juneli said...

Hi Maria,
I've nominated you for an award. Please check it out at Fashionably Yours
Love
Juneli

Juneli said...

hahaha, it sure counts, dear! Thanks for your sweet comment!
Love
Juneli from Fashionably Yours

Estilo Hedónico said...

Amazing post!!!

http://estilohedonico.blogspot.com.es/

xoxo